Comment to DM
Send a private reply with text, an image, a PDF, a card with buttons or quick replies.
Turn Instagram comments into conversations that sell
When someone comments a keyword on your post or reel, Toolting replies publicly and sends them a private message with your link, card or file — automatically.
Start free No credit card required
Built on Meta's official WhatsApp Cloud API and Instagram API
How it works
- 1
Connect Instagram
Sign in with your Instagram professional account through Meta's official login.
- 2
Pick a post and keywords
Choose a post, a reel or all posts, and the words that should trigger a reply.
- 3
Write the reply and the DM
Preview the public reply and the private message, then turn it on.
What you get
Story replies and mentions
Reply automatically when people answer or mention your story — once per story per person.
ig.me links
Share a link that opens a DM with your automation and see how many people opened it.
Team inbox and insights
Answer DMs and comments from one inbox and see which posts bring the most conversations.
Frequently asked questions
Is this allowed by Instagram?
Yes. Toolting uses Instagram's official API and private replies — the method Meta provides for replying to a comment by DM.
Do I need a business account?
You need an Instagram professional account (Business or Creator).
Will the same person get the DM twice?
No. Each person gets one automated DM per post, even if they comment again.
Related solutions
Ready to reply faster and sell more?
Create your workspace in minutes and connect WhatsApp or Instagram with Meta's official sign-in.
Start free No credit card required